CRASH_news auto

Dai SUV per famiglia alle ammiraglie, le ultime novità commercializzate dalle Case raccontano una competizione più dura, consumatori più esigenti e una sfida sempre più giocata su tecnologia, comfort, posizionamento e identità di marca Giugno segna un passaggio chiave per il mercato automobilistico cinese: i modelli in arrivo non misureranno solo la capacità delle Case di lanciare nuovi prodotti, ma anche la tenuta delle strategie impostate nella prima metà del 2026. Dai SUV familiari alle proposte premium, questa offensiva di prodotto mostra come il settore stia cambiando rapidamente: cresce la competizione, salgono le aspettative dei consumatori e il valore di un’auto si gioca sempre più sull’equilibrio tra tecnologia, comfort e identità di marca. La praticità entra in una nuova era Per anni gli acquirenti cinesi di auto per la famiglia hanno chiesto soprattutto spazio, bassi consumi e affidabilità. Nel 2026, però, questi elementi non bastano più a distinguere un modello. I nuovi...

Huawei, Anhui Jianghuai Automobile Group Corp (JAC), Stellantis and the European auto giant's Maserati brand are in talks to jointly build new energy vehicle (NEV) models for the Maserati brand, chinese media reported on Wednesday. The cooperation approach is similar to the five brands under Huawei's HIMA (Harmony Intelligent Mobility Alliance) business, with the first model expected to enter mass production in the second half of next year , according to the report. Under this highly specialized framework, Huawei will lead product definition and provide core technologies. JAC will be responsible for joint research and development as well as manufacturing, while Maserati will offer styling design and brand endorsement. The co-developed models will be launched in two versions for different markets. The domestic version will fall under the Maextro brand, a collaboration between Huawei and JAC, while the overseas version will carry the Maserati badge, the report said. Global del...

The electric sedan from Huawei and JAC outsold the Porsche Panamera, the BMW 7 Series, and the Maybach S-Class combined in China last month and became the most popular luxury sedan priced above 700,000 yuan ($100,000)  The Maextro S800, a sedan under the brand jointly created by Huawei and Jianghuai Automobile (JAC) , topped the sales chart in December with 4,376 units sold (including 234 pure-electric versions). This figure is approximately 4 times the sales of the Mercedes-Maybach S-Class during the same period and also exceeds the combined sales (4,130 units) of the Porsche Panamera (1,593 units), BMW 7 Series (1,429 units), and Mercedes-Maybach S-Class (1,118 units).  It is worth noting that other Chinese high-end sedans were far from first place in terms of domestic sales. The Yangwang U7 from BYD delivered 333 units in December 2025. And Nio sold 185 units of the ET9 flagship model.  The Maextro S800 showed clear dominance in the high-end segment, thanks to Huaw...