Chery will join the 24 Hours of Le Mans endurance race with its Exeed high-end brand
Chinese state-owned automaker Chery will join the 24 Hours of Le Mans endurance race in five years with its Exeed high-end brand. Chery will become the first Chinese company to participate in this prestigious racing series The Chery-owned Exeed brand announced on December 15 that it signed a strategic cooperation agreement with the Automobile Club de l’Ouest (A.C.O). It is the creator and organizer of the 24 Hours of Le Mans. It is worth noting that Chery will become the first Chinese company to join the 24 Hours of Le Mans. Exeed announced a five-year “Road to Le Mans” initiative as it aims to participate in this prestigious racing series. The disclosed plan includes three core phases . At first, Chery will launch the “Exeed Unified Race” local endurance racing selection system. This step will enable the company to refine its technologies, build a strong team, and identify the necessary driver talents to participate in racing. Next, Exeed will jo...